In a time not so long ago, direct mail ruled the roost in targeted marketing, and rarely would you find your doormat not littered with mailings.
The rise of social and ultra-cheap email marketing put paid to those days.
But along comes GDPR which has meant that direct mail can now reach the parts other communications can’t.
Direct mail is back and it’s fair to say we missed it.
Direct mail can reach the parts other media struggle to, according to Marketreach here’s what happens when you add mail to your campaign mix;
If you would like to find out how direct mail can help your campaign effectiveness, drop us a line, we’d be delighted to hear from you.
Creating, producing and sending direct mail requires some very specialist skills. Skills that Wish have in abundance.
Whether you would like to mail your housefile of customers or test mail to a new sector of prospects, data is key. We will help you mail exactly the right people.
Our team ensure that clients use the most cost-effective mail formats and will advise on postal discounts if you are eligible.
Wish Agency’s understanding of the care sector alongside evolving strategies and tactics is evident and valuable. They manage our website responding to ongoing advancements and reporting clearly on analytics and strategic improvements. They have delivered creative campaigns, PR, recruitment marketing, occupancy support, and promotional offers. They strike the perfect balance between promoting the organisation and understanding the realities of competing priorities. Wish are highly effective and a pleasure to work with.
Anna Boyes
Marketing Director, Elizabeth Finn
Wish are good, it’s that simple. They work hard, do more than they need to, think as well as act, are consistent and above all they’re great to work with and represent good value. They are super supportive of us and nice people – and we all want to work with nice people, right?
S.R.
Head of Marketing, Springfield Healthcare
The website project has been well-structured and clearly managed from the outset. It’s been a demanding process, but the support and direction provided throughout – particularly around planning, issue resolution, and prioritising key actions – has kept the project on track. The collaborative approach has not only ensured steady progress but also helped build confidence within our team. A big thank you to Wish for delivering a well-organised and professional experience.
Clare Jones
Chief Marketing Officer, System C
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